Stop marketing & start doing this

The Freedom Formula

The surest way to succeed is to build EVERYTHING based on mutual attraction (what you and your client love). It's really that simple. The hard part is defining and working that magic...

1. Get clear on your magic...


2. Attract the right people...


3. Create an experience they'll want to share...


Me, recharging at the top of the mountain : )

Me, recharging at the top of the mountain : )

Hi. I'm Shireen.

I believe entrepreneurship is a platform for liberation. A way to spark your evolution - your radical act - your leap of faith - whatever it might be. More...


Being a client of Shireen’s is like sending your company for a day at the spa – it goes in tense and tangled and comes out relaxed and glowing like a superstar!
— Gary Urra, Washington DC
Shireen has a compassionate, yet laser focus that helped me see where my customer experience weak points were.
— Darla Antoine, Costa Rica
Uncage the Lion Within was incredibly insightful. The questions were powerful and really helped me get crystal clear about my “why” so I can get behind it in my life and business.
— Any Andrews, Sacramento, California
Shireen helped look over the customer experience of a course I’m developing. I was really impressed with how she caught every single detail and gave valuable feedback plus suggestions to improve them. I knew there were pieces I was missing and she was able to help me find them!

We all know customer experiences are paramount, and Shireen can help you improve this aspect of your business many times over! I now know what to watch out for when I develop my next course materials and advertising campaigns. You are one talented lady, Shireen, and I can’t thank you enough!
— Gretchen Oris-Chong, Melbourne, Australia

Enter the Lion's Den